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Sustained Excellence

Sustained Excellence
October 22, 2021 Propertyology Head of Research and REIA Hall of Famer, Simon Pressley

For the tenth (10th) consecutive year, Propertyology was called up to the podium at the industry REIQ Awards for Excellence. Held on the Gold Coast, 820 real estate professionals attended the gala black-tie event.

The Propertyology team were adjudged WINNER in the business category for ‘Buyer’s Agency of the Year’ and finalists in the individual categories of ‘Buyer’s Agent of the Year’ and ‘Agency Support Officer of the Year’.

A crystal-clear vision to build a business like no other. Strong values with client-best-interests front and centre. A united team. A culture of continuous improvement through innovation and challenging the status quo. The nation’s best market research and industry-best skill to execute it…

It is a recipe for sustained success.

 

This is the sixth consecutive year that Bryan Loughnan, Propertyology’s Head of Property Acquisitions, has been formally recognised for industry excellence – truly outstanding. Over the years, Bryan has hand-picked and negotiated the purchase of hundreds of properties across Australia.

Propertyology’s clients will be absolutely thrilled to know that the outstanding service which they enjoy from Mandie Young has again been recognised by independent real estate industry judges. She’s a legend!

And, in just the fifth year of the ‘Buyer’s Agency’, Propertyology was awarded WINNER in the business category for the third time.

“As business owners, Bridget and I have always believed that everything we do should have the best interests of our clients as the primary objective,” said Propertyology Managing Director, Simon Pressley.

Pioneers of a truly unique business model that includes full-time property market analysis of every single location in Australia plus national buyer’s agency, Propertyology has a long-held reputation for being ‘quite different’ to the norm.

“Our goal has never been to be different. Throughout the proud history of this business we have exercised courage in challenging the status quo to get the best outcomes possible for our clients,” Mr Pressley said.

Through following an extremely structured process, the Propertyology team has helped people invest in a diverse range of locations across Australia that most would never consider, yet those markets have gone onto being overperformers.

Mr Pressley said “…our process is shaped by evidenced-based studies. We trust our process because it has produced great results for our clients. Placing structure around the decision process also removes biases, emotions and generalisations. Frankly, it’s the only way to invest.”

A lot has happened in Australian real estate since the formation of this well-established business.

There was the Global Financial Crisis, Australia has had six different prime ministers, a mining boom, the evolution of the Asian Century, CBDs were transformed by an unprecedented scale of apartment construction, and (now) the first global health pandemic in 100-years.

Pressley says that each of these major moments left a footprint on property markets, but in different ways. And being an active participant and avid student of property markets provided Propertyology with an immeasurable breadth and depth of experience which can’t be replicated.

“When this great business started, the RBA cash rate was 7.3 percent – now it’s 0.1 percent. Back then, Sydney’s median house price was $480,000 – now it’s $1,300,000,” Pressley said.

“Our clients have also seen negative gearing threatened (twice), the banking regulator has created challenges for them and rental legislation in every state has changed considerably.”

Throughout the journey, Propertyology has consistently been very proactive in trying to educate budding Australian property investors via its strong media profile and their own platforms.

“Facebook was only getting started back then. Propertyology now has over 15,000 followers. 10,000 people click onto our website each month and approximately 9,000 people have elected to subscribe to our [free] e-Research subscription. It blows my mind,” said Mr Pressley.

It’s one thing to have thought-leading property market research for every corner of this country, but the systems and quality controls to buy an individual property is another thing.

“Bridget and I are in awe of the work produced by Bryan Loughnan and Mandie Young. It is impossible for others to see what I see day in day out, but I’m absolutely thrilled that the real estate industry has acknowledged their unique skills, integrity and work ethic.”

Propertyology’s extended team includes inspectors and property managers in every city and fantastic conveyancers in every state.

To bring everything together in to one seamless package requires a team of people with strong values, a purpose that we all believe in, and cohesiveness.

“Excellence is an ongoing pursuit. We are always learning and looking to improve.”

Continuous recognition of EXCELLENCE

 2012 REIQ Awards For Excellence ‘Buyer’s Agent Of The Year’- WINNER [Simon Pressley]

2012 REIA Awards For Excellence ‘Buyer’s Agent Of The Year’- WINNER [Simon Pressley]

2013 REIQ Awards For Excellence ‘Buyer’s Agent Of The Year’- WINNER [Simon Pressley]

2013 REIA Awards For Excellence ‘Buyer’s Agent Of The Year’- WINNER [Simon Pressley]

2014 REIQ Awards For Excellence ‘Buyer’s Agent Of The Year’- WINNER [Simon Pressley]

2014 REIA Awards For Excellence ‘Buyer’s Agent Of The Year’- WINNER [Simon Pressley]

2014 REIQ Awards For Excellence ‘Agency Support Officer Of The Year’- FINALIST [Melitta Keillor]

2015 REIQ Awards For Excellence ‘Buyer’s Agent Of The Year’- FINALIST [Simon Pressley]

2015 REIA Hall Of Fame – INDUCTEE [Simon Pressley]

2016 REIQ Awards For Excellence ‘Small Residential Agency Of The Year’- WINNER

2016 REIQ Awards For Excellence ‘Buyer’s Agent Of The Year’- FINALIST [Bryan Loughnan]

2017 REIQ Awards For Excellence ‘Buyer’s Agent Of The Year’- FINALIST [Bryan Loughnan]

2017 REIQ Awards For Excellence ‘Buyer’s Agency Of The Year’ – FINALIST [Propertyology]

2017 Telstra Business Of The Year – FINALIST [Propertyology]

2018 REIQ Awards For Excellence ‘Buyer’s Agent Of The Year’- FINALIST [Bryan Loughnan]

2018 REIQ Awards For Excellence ‘Buyer’s Agent Of The Year’- WINNER [Euan Rose]

2018 REIQ Awards For Excellence ‘Buyer’s Agency Of The Year’ – WINNER [Propertyology]

2018 Your Investment Property Awards ‘Australia’s Buyer’s Agency of the Year’ – WINNER [Propertyology]

2019 REIQ Awards For Excellence ‘Buyer’s Agent Of The Year’- WINNER [Bryan Loughnan]

2019 REIQ Awards For Excellence ‘Buyer’s Agency Of The Year’ – WINNER [Propertyology]

2020 REIQ Awards For Excellence ‘Buyer’s Agent Of The Year’- FINALIST [Bryan Loughnan]

2020 REIQ Awards For Excellence ‘Agency Support Officer Of The Year’- FINALIST [Mandie Young]

2021 REIQ Awards For Excellence ‘Buyer’s Agent Of The Year’- FINALIST [Bryan Loughnan]

2021 REIQ Awards For Excellence ‘Agency Support Officer Of The Year’- FINALIST [Mandie Young]

2021 REIQ Awards For Excellence ‘Buyer’s Agency Of The Year’ – WINNER [Propertyology]

Propertyology are national buyer’s agents and Australia’s premier property market analyst. Every capital city and every non-capital city, Propertyology analyse fundamentals in every market, every day. We use this valuable research to help everyday Aussies to invest in strategically-chosen locations (literally) all over Australia. Like to know more? Contact us here.

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